Compliance Enhancing Pack Design

Innovative packaging solutions help patients to take their medication as prescribed. Carefully designed packaging can make a significant contribution to patient compliance with respect to: e.g. ease of identification; clarity of instructions; visible evidence of medication taken.

Through elements such as printing, colour-coding and the format of the package itself, package designers can incorporate features which serve to improve patient compliance.

Since 2007 HCPC-Europe presents packaging designers/developers with the annual Drug Packaging design Award for Enhanced Patient Compliance. A jury consisting of the HCPC-Europe Board of Directors and the members of the Advisory Board evaluate the impact of the pack design on patients’ compliance according to predefined criteria (pugh matrix).

Below you will find the awarded pack designs. Please click on each pack to read more. 

2013
Ecoslide	Januvia	LiDiCon
2012
Symbicort Turbuhaler	Clyk	DuRecon
2011
Chantix / Champix	Coartem	Toviaz IntuiDose
2010
MedEasy	IntuiPac	Packed2Protect
2009
Coartem	RebiSmart	Pulp Spoon
2008
StoraEnso Pharma  DDSi	Wallet with dry peel  week label	Biodose
2007
ZacPac	Pantozol PocketPack	7x4 Box